Get to Know Your Reps

As amazing as the ski and snowboard industry is it wouldn't work with out the hard work of the company representatives - the Reps.

Reps are more than just the sales people that shuffle orders for merchandise - they are an integral part of the industry, the key link between the shops and their customers and the vendors who manufacture the merchandise. Reps are critical because they are directly involved with the product as it is being sold and used so they hear from the consumer what works, what doesn't work as well as what consumers are truly looking for on the slopes. They work with the manufactures to help bring the best products to the market place while communicating with the shop owners and buyers to ensure that the right products and the right amount of product is available when it is needed. They are involved with the product from inception to fruition and work hard to balance the needs of all parties involved through the entire process.

It is hard for some people to believe how small the ski and snowboard industry really is and at times it seems cold (no pun intended :) and impersonal. It is my intention to help you get to know the industry reps that cover the Pittsburgh area to give you a bit of an insiders-look into the industry. I think it makes it more fun to have a personal connection to the products you use on the slopes and to put a name and face to the larger image of the companies that service the industry. Our Reps are some of the most interesting, hardest working people I know and great friends. I hope you enjoy Getting to Know Your Reps!

See ya on the slopes!

Kjerstin

Snow Deva